' API integration SRO for Royal Concertgebouw Amsterdam

TicketTrigger is used by the Royal Concertgebouw in Amsterdam, one of the busiest concert halls in the world. This solution led to a large increase in online ticket sales, an user friendly order flow and fewer calls to the help desk.

Royal Concertgebouw

TicketTrigger is used by the Royal Concertgebouw in Amsterdam, one of the busiest concert halls in the world.

"This solution led to a large increase in online ticket sales, an user friendly order flow and fewer calls to the help desk."

Royal Concertgebouw

Royal Concertgebouw

  • We were able to create an unique brand experience that looks good and sells great.
  • The website handles high numbers of visitors, keeps the website run on normal speed and has an overload protection for SRO / Caching.
  • Rich cross sell options in the shopping cart based on the prompt rules in SRO4.
  • Subscriptions in various configurations with renew options from the client area.
  • Good looking E-tickets in both desktop and mobile formats.
  • Respecting the SRO4 rules for dates, prices on a personal level in every aspect.

Seamless integration

The sales of Concert tickets and subscriptions, series, has been made to fit into the website. All elements in the salesflow are tailor made to fit the design and functional specification of the concertgebouw.

Royal Concertgebouw

We developed a complete order flow from a customer’s perspective. It led to an user friendly experience and an increase of ticket sales.

A smarter shopping basket

The smart shopping basket always gives an overview of the order in a convenient way. Important for the conversion is the ability to modify the chosen seats or enrich with dinner or other peripheral programs.

Royal Concertgebouw

We developed a complete order flow from a customer’s perspective. It led to an user friendly experience and an increase of ticket sales.

Series sales at its best

Selling online series accounts for a great part of the annual turnover. This critical process has been turned into a fully operational online sales machine.

Royal Concertgebouw

Some of the features we developed for this are: The combination of open and closed series, combination of seated and unseated events, renewal with same seat or changing amount of seats/pricetype, see discounts real time, sell bonus events. Making this technical complex process easy to use for the customer was also a good challenge we took upon us.

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